Sunday, February 11, 2007

Homebuyers Surf to New Homes

If there were any organization shaken by the huge increase in home shoppers going online for a new home it would be the National Association of Realtors. Look at what Beth Potter of the Denver Post reports NAR found in their latest online real estate survey:

"With about 80 percent of all homebuyers now turning to the Internet for help while they shop, Realtors are finding their own ways to take advantage of the trend."


The real estate agent is still more important than ever as
"36 percent of buyers first learned about the homes they bought from a real estate agent, compared with 24 percent from the Internet."

The latest NAR numbers just go to show how the web isn't infringing on the traditional real estate transaction, but working quite harmoniously with it. That's assuming the real estate service provider is taking advantage of the online opportunity.

One simple way to stay atop the Internet wave is with your own fully branded, interactive website. Many online real estate shops are coming up with applications that
capture, maintain and even contact leads, but take a look at MyAgent Tools and see how MyREALTY.com can help you.

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